Google Developers Live Event (Online)
Session: Automate Your Google Analytics Reporting with Apps Script
Date: Thursday, November 15 at 2:00pm PST
How to watch: visit the Google Developers Live page at the above time or add this event to your calendar.
Get Involved: Ask your burning questions about the Google Analytics + Apps Script Integration for a chance to have them answered live.
Search Engine Strategies (Chicago)
2012 has had it all in the digital space - Google's SEO updates, Big Data, the explosion of social media awesomeness, and lots more. With so many new platforms and updates, it's not easy to keep on top of it all and ensure you do everything right! In this opening keynote, Avinash Kaushik will share his unique perspective on balancing multiple media channels and leveraging the right analytics to deliver relevance and economic value to your customers. Avinash will take you through the Clear Line of Sight model to ensure you are spending your days delivering true value to your business. You will walk away from this keynote with a thorough understanding of what it takes to really win online!
Avinash Kaushik, Digital Marketing Evangelist, Google
Session: Metrics for Success in the Mobile and Apps Ecosystem
This session will explore the joint research between Google Analytics and ClickZ to understand the current state of mobile, where it's going next and share actionable next steps for marketers, app developers and entrepreneurs better measure their efforts in mobile. It is our hope that together, we can help you succeed in this fast-growing space and make mobile apps work for you.
- Melanie White, Special Projects Editor, ClickZ
- Jonathan Allen, Director, Search Engine Watch
- Adam Singer, Product Marketing Manager, Google Analytics
- Diran Hafiz, Director of Mobile, Comscore
Date: Tuesday, November 13 from 1:45-2:15pm CST
How to attend: SES runs from Tuesday, November 13 through Thursday, November 15. If you’re in Chicago, check out the agenda page for the full details of our sessions and come out and say hi.
Posted by John Milinovich, Google Analytics Team